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✨Email Preheader: What, Why, and How to Set It Up?
✨Email Preheader: What, Why, and How to Set It Up?

Learn how to catch the attention of your prospects even before they open your emails.

Naitik Chavda avatar
Written by Naitik Chavda
Updated over a week ago

Hello there, Saleshandy users! 👋

Want to level up your email game and grab your prospects' attention even before they open your emails? 🎯✉️

Let's dive into the magical world of Email Preheaders and learn how to make them work wonders for your email campaigns! 🧙‍♂️💼

Email Preheader

What is an Email Preheader? 🤔

Think of the email preheader as the sneak peek at the treasure hidden inside your email! The summary text follows the subject line when viewed in an inbox. 🔍✨

This powerful line of text can be the difference between someone eagerly opening your email or leaving it unopened! 📥💬

How do I write an effective email? Check our masterclass from here 💪

Why is Email Preheader Important? 🌈

Email preheaders are like the secret to intrigue! 🎉 They give your prospects a glimpse of what's inside your email, compelling them to explore further. Captivating preheaders can improve open rates and make your email campaigns stand out! 🚀🌟

How Long Should an Email Preheader Be? 📏

Ah, the golden rule! Your email preheader text should be between 40-130 characters long. But remember, it depends on the email client and device your recipients use. Here are some handy tips:

  • Desktop Clients: The length of your subject line affects how much of your preview text is displayed. Keep it punchy and captivating!

  • Mobile Clients: Mobile preheader text is typically between 30 and 55 characters long. Short and sweet, yet captivating!

  • Long Preheader: Writing a longer preheader (with important points at the beginning) can be a good idea to avoid displaying unwanted text from your email campaign.

How to Use Email Preheader in Saleshandy? 🛠️

With Saleshandy, you're the master of your email preheader! 🎩✍️ Simply change your preheader text in the same place where you edit your subject line. It's easy-peasy!

Embrace the art of crafting enticing preheaders that intrigue your prospects to open your emails! 🌟💌

Email preheader appears differently in different email clients. Gmail, Outlook, Yahoo, and various mobile clients show previews differently. Here’s an example in Gmail:

Even if you don’t need all of it, writing a long email preheader (with the important points at the beginning) can be a good idea so that you don’t accidentally display a line of text from the rest of your email campaign.

Embrace the art of email preheaders; you'll become the email wizard your prospects can't resist! 🧙‍♂️📧

Mission accomplished; you've successfully added Pre-Header to your Email. 👏

Wishing you a delightful experience! ❤️

Happy Selling. 🤝

Warmest regards,

Saleshandy Team

👉 Next Steps

Check out the below article If you want to know more about

💡 Tip

Don't hesitate to reach out if you have any questions. We're available on chat and ready to provide you with prompt assistance. 🤗

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